Skyn - Don’t Skip Foreplay

Today, porn is the dominant source of teen's sex education, which skews their idea of sexuality : less listening, less time, less foreplay. As a leader in the conversation about intimacy Skyn wanted to adress the issue. Our idea was to add foreplay before porn videos. Pre-rolls staring Stoya and Dale Cooper, pornstars whom the viewers would listen to. Running on Pornhub. Yes, you can skip an ad, but you shouldn’t skip foreplay.

Agency : Sid Lee Paris
Director : Sergi Castellà
Dop : Christopher Ripley
Production : Cream-Paris
Creatives: Romain Lehur, Kim Froissant
DC: Céline et Clément Mornet Land